Privy
Pop-ups that grow your list without annoying shoppers
About the Tool
Privy is the pop-up and form tool that Shopify merchants have been using to grow email and SMS lists since 2012. It covers exit-intent overlays, cart abandonment flyouts, embedded signup bars, and scroll-triggered forms, all with Shopify-native triggers like cart value and product viewed. The targeting logic is solid for the price, and the freemium tier is genuinely useful for stores just starting list-building. Where Privy shows its age is in the email send tool, which is functional but not competitive with Klaviyo for advanced flows. Use Privy for list capture and pipe the subscribers into Klaviyo for everything else. That combination is the most common setup among growing Shopify brands.
Key Features
Exit-Intent Detection
Detects cursor movement toward the browser bar and fires an offer just before the visitor leaves, recovering shoppers who would otherwise have bounced.
Cart Abandonment Flows
Triggers timed pop-ups, follow-up emails, and SMS sequences when a visitor leaves items in their cart without checking out.
Email + SMS Capture
A single opt-in form captures both email address and phone number simultaneously so you grow both channels with one sign-up touchpoint.
Precision Display Rules
Control exactly when and to whom each form appears based on cart value, URL path, referral source, device type, and visit count.