Marketing & Ads
AI tools for ad copy, email, SMS, and campaign automation
If you're running paid ads, email flows, or SMS sequences, the tools in this category will save you hours every week. They range from full retention platforms like Klaviyo to AI copy generators that write ad variations in seconds. Pick by channel first: get email retention locked before investing heavily in paid acquisition tools.
14 tools
Omnisend
Email and SMS marketing platform built for e-commerce. Combines email, SMS, and push notifications in a single automation workflow with deep Shopify sync.
Drip
E-commerce CRM and email marketing platform. Integrates with Shopify to trigger behaviour-based automations using purchase history, browsing activity, and predicted LTV.
Sendlane
Unified email and SMS marketing platform built for e-commerce. Combines both channels in a single automation workflow with deep Shopify and BigCommerce integration.
Seguno
Email marketing platform built exclusively for Shopify. Operates inside the Shopify admin, uses native Shopify data, and charges per subscriber with no seat fees.
PushOwl
Web push notification platform built for Shopify. Sends automated browser notifications for abandoned carts, back-in-stock alerts, and promotions without requiring email addresses.
SMSBump
SMS marketing and conversational texting platform for Shopify, part of the Yotpo suite. Compliance-first opt-in flows, segmented campaigns, and two-way SMS conversations.
Copysmith
AI product description and ad copy generator built specifically for e-commerce teams at scale.
Klaviyo
AI-powered email and SMS marketing platform built for e-commerce. Predicts churn, personalises flows, and segments automatically.
Postscript
SMS marketing and sales platform built exclusively for Shopify. Compliance-first with two-way conversational texting and deep subscriber segmentation.
AdCreative.ai
AI generates hundreds of on-brand ad creatives, banners, and social content in seconds. Trained on high-performing ad data to optimise for conversions.
Mutiny
Website personalisation platform for B2B and DTC. Dynamically changes headlines, CTAs, and sections for different audience segments without engineering.
Privy
Email and SMS pop-up, flyout, and embedded form tool built for Shopify. Targets exit intent, cart abandonment, and scroll triggers to grow subscriber lists.
Smartly.io
Automates social ad creative, bidding, and budget allocation across Meta, TikTok, and Google.
Attentive
SMS and email marketing platform built for enterprise e-commerce. Two-tap mobile opt-in and AI-driven send-time optimisation drive industry-leading conversion rates.