Glew.io
E-commerce BI and cohort analysis for data-driven operators
About the Tool
Glew positions itself as a business intelligence layer rather than a point analytics tool. It connects to Shopify, advertising platforms, email providers, and inventory tools, then surfaces data in pre-built dashboards covering cohort analysis, customer LTV, repeat purchase rate, and product margin. The cohort reporting is particularly strong: you can see how customers acquired in a specific month or via a specific channel perform over 12 months in terms of repeat purchase and revenue without needing to configure a custom data warehouse. For operators who rely on spreadsheets or fragmented platform dashboards to piece together performance data, Glew represents a meaningful consolidation. The pricing scales with order volume, which keeps entry affordable for mid-size brands while becoming expensive at high volumes where a dedicated BI setup becomes more cost-effective.
Key Features
Customer Cohort Analysis
Groups customers by acquisition date, channel, or product first purchased and tracks their repeat purchase behaviour over time. Identifies which acquisition sources produce the highest lifetime value.
Product Performance Reporting
Breaks down revenue, margin, return rate, and repeat purchase rate by SKU, product category, and variant. Surfaces which products are driving LTV versus one-time buyers.
Multi-Channel Data Aggregation
Connects to Shopify, Google Ads, Facebook Ads, Klaviyo, and inventory tools. Presents unified performance data across all channels without manual export and reconciliation.
LTV and Repeat Purchase Metrics
Calculates customer LTV by cohort, tracks repeat purchase rate trends, and forecasts average order frequency. Directly informs acquisition spend decisions and retention strategy.
Screenshots
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